Open competition
Open procedure: the contract was advertised and any supplier could submit a bid.
Key facts
- Buyer
- Queen's University Belfast · Body governed by public law
- Suppliers
- Akerolabs Ltd, Krow Agency Limited
- Value
- £5,000,000 across 2 lots
- Procedure
- Open procedure
- Sector
- Business services · Advertising campaign services (CPV 79341400)
- Region
- Northern Ireland
- Official notice
- 047796-2025 on Find a Tender
- Timeline
-
- Contract date24 Jul 2025
- Published11 Aug 2025Published 18 days after the contract date
Description
Lot 1The agency will be responsible for: • Development and implementation of multi-channel digital marketing campaigns in international markets (North America, Latin America (LATAM), Middle East and North Africa (MENA), South Asia, South East Asia (SEA), Sub-Saharan Africa (SSA) and Rest of World (excluding the UK and Ireland).• Robust reporting and digital advice and guidance on an ongoing basis to the University’s in-house marketing and recruitment teams to inform planning, delivery and to optimise marketing performance.
Lots in this award
| Lot | Supplier | Value |
|---|---|---|
| QUB/2670/25 Contract for Advertising and Communication Campaigns (Rest of World Market): Appointment of an International Digital Marketing Partner for North America, Latin America (LATAM), Middle East and North Africa (MENA), South Asia, South East Asia (SEA), Sub-Saharan Africa ( | Akerolabs Ltd | £3.5m |
| QUB/2670/25 Contract for Advertising and Communication Campaigns (Rest of World Market): Appointment of an International Out of Home Media Buying Partner for North America, Latin America (LATAM), Middle East and North Africa (MENA), South Asia, South East Asia (SEA), Sub-Saharan A | Krow Agency Limited | £1.5m |
About the suppliers
Akerolabs Ltd: every public contract they have won.
Krow Agency Limited: every public contract they have won.