Contract award · 8 Oct 2025

Opinion Research Polling Programme

Transport for London awarded “Opinion Research Polling Programme” to Yougov PLC on 8 Oct 2025. Awarded without open competition.

No competitionResearch & developmentLondon

Value Not published
WinnerYougov PLC

Awarded without open competition

Awarded without open competition. The buyer went directly to one or a few suppliers instead of advertising the contract. Procurement rules allow this only in specific cases, such as extreme urgency, when only one supplier can do the work, or for call-offs from an existing framework.

What “without competition” means

Key facts

Buyer
Transport for London · Body governed by public law
Supplier
Yougov PLC
Value
Not published
Procedure
Award procedure without prior publication of a call for competition
Sector
Research & development · Research services (CPV 73110000)
Region
London
Timeline
  1. Contract date8 Oct 2025
  2. Published8 Oct 2025Published the same day

Description

The Greater London Authority (GLA) is seeking to procure a polling programme, similar in scope to GLA81781 Opinion research programme. Specifically, procure an agency who can provide a minimum of 12 monthly online polls each with a representative sample of 1,000 Londoners. Each monthly survey would need to have approximately 22 questions, with an additional 10 questions once a quarter.

About the supplier

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