Contract award · 4 Feb 2026

UK Consumer Segmentation Research

VisitScotland awarded “UK Consumer Segmentation Research” to Decision House Ltd for £105k on 4 Feb 2026.

Research & developmentScotland

BuyerVisitScotland
Value £105k
WinnerDecision House Ltd SME

Open competition

Open procedure: the contract was advertised and any supplier could submit a bid.

Key facts

Buyer
VisitScotland · Body governed by public law
Supplier
Decision House Ltd SME
Value
£104,640
Procedure
Open procedure
Sector
Research & development · Research and development services and related consultancy services (CPV 73000000)
Region
Scotland
Timeline
  1. Contract date4 Feb 2026
  2. Published10 Jul 2026Published 156 days after the contract date

Description

The overall aim of this research is to update the domestic segmentation model for Scotland and its regions. Additional information: Economic operators may be excluded from this competition if they are in any of the situations referred to in the regulation 58 of the Public Contracts (Scotland) Regulation 2015.

About the supplier

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