Contract award · 27 Mar 2025

CO2173 Fostering Marketing Services

Wiltshire Council awarded “Fostering Marketing Services” to LocalIQ for £50,000 on 27 Mar 2025.

Business servicesSouth West

Value £50,000
WinnerLocalIQ SME

Competition with a shortlist

Competitive procedure with a selection stage: suppliers were shortlisted before being invited to bid.

Key facts

Buyer
Wiltshire Council · Regional or local authority
Supplier
LocalIQ SME
Value
£50,000
Procedure
Restricted procedure
Sector
Business services · Advertising campaign services (CPV 79341400)
Timeline
  1. Contract date27 Mar 2025
  2. Published9 Apr 2025Published 13 days after the contract date

Description

Wiltshire Council's fostering marketing strategy is to recruit as many quality foster carers as possible. We want to increase traffic to our web pages and to people filling in the form to find out more information taking that first step to fostering. Wiltshire Council is seeking a provider to carry out digital marketing across key channels including google and social media including but not limited to Facebook and Instagram, maximising new trends and digital opportunities. The agency will also be required to publish online and hard copies of the council's advertorial, in local newspapers and magazines. There will be regular monitoring to assess the impact of campaigns, sentiment reporting and regular evaluation of the effectiveness of the digital activity to ensure it is 100% effective All the activity is designed to promote Wiltshire Council as the organisation of choice for fostering and is part of the council's wider communications and marketing plan to attract more foster carers e…

About the supplier

  • LocalIQ: every public contract they have won.

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