Contract award · 27 Jan 2026

Orthodontic Dental Services in Norfolk [Direct Award Process C]

NHS Norfolk & Waveney Integrated Care Board awarded “Orthodontic Dental Services in Norfolk [Direct Award Process C]” to Smile Orthodontics for £10.3m.

No competitionHealth & social careEast of England

Awarded without open competition

Awarded without open competition. The buyer went directly to one or a few suppliers instead of advertising the contract. Procurement rules allow this only in specific cases, such as extreme urgency, when only one supplier can do the work, or for call-offs from an existing framework.

What “without competition” means

Key facts

Buyer
NHS Norfolk & Waveney Integrated Care Board · Body governed by public law
Supplier
Smile Orthodontics SME
Value
£10,256,100.60
Procedure
Award procedure without prior publication of a call for competition
Sector
Health & social care · Orthodontic services (CPV 85131100)
Timeline
  1. Contract date27 Jan 2026
  2. Published26 Mar 2026Published 58 days after the contract date

Description

The contract is to deliver Orthodontic Dental Services in Norfolk.<br/><br/>NHS Norfolk & Waveney ICB intends to award a contract to the existing provider Smile Orthodontics via Direct Award Process C as described in Regulation 9 of the Health Care Services (Provider Selection Regime) Regulations 2023.<br/><br/>There is no considerable change to the contract or nature of the service. The current providers are meeting all requirements and expectations of the service and performing at a high standard and are likely to meet the requirements of the contract going forwards. <br/><br/>The contract start date is 1st April 2027 for a period of 10 Years until 31st March 2037.<br/><br/>The total lifetime value of the contract is estimated to be at a value of £10,256,100.60 (£1,025,610.06 per annum) over the 10 year period and will be subject to DDRB uplift.

About the supplier

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