Contract award · 3 Sep 2025

Creative Agency Partner

NHS Business Services Authority awarded “Creative Agency Partner” to Definition Group for £300k on 3 Sep 2025.

Business servicesNorth East

Value £300k
WinnerDefinition Group

Competition with a shortlist

Competitive procedure with a selection stage: suppliers were shortlisted before being invited to bid.

Key facts

Buyer
NHS Business Services Authority · Body governed by public law
Value
£300,000
Procedure
Restricted procedure
Sector
Business services · Marketing services (CPV 79342000)
Timeline
  1. Contract date3 Sep 2025
  2. Published27 Mar 2026Published 205 days after the contract date

Description

The services are required to support the NHSBSA Communications and Marketing Team with large campaigns, such as 'NHS Healthy Start' and 'Check Before You Tick' which includes, but is not limited to large volumes of design work, stock photography and videography.<br/><br/>The Creative Agency Partner is required to ensure efficient and effective behavior change campaigns are executed to support delivery of the Authority's business strategies and Government priorities.<br/><br/>The Creative Agency Partner is required to deliver the following requirements when required by the NHSBSA Communications and Marketing Team - Audience Segmentation, Campaign Planning, Campaign Analytics and Performance, Creative Design, Creative Production, Creative Copywriting, Creative Strategic Ideation, Testing and Core Messages, Translation and Transcreation, Typesetting, Artwork, Proofing and Pagination, Animation and Motion Graphics, Audio Mixing, Collateral, Dynamic Creative Optimisation, Photography, Radi…

About the supplier

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