Awarded without open competition
Awarded without open competition. The buyer went directly to one or a few suppliers instead of advertising the contract. Procurement rules allow this only in specific cases, such as extreme urgency, when only one supplier can do the work, or for call-offs from an existing framework.
Key facts
- Buyer
- Norfolk County Council · Regional or local authority
- Supplier
- Allen Carr's Easyway (ACE)
- Value
- £659,400
- Procedure
- Award procedure without prior publication of a call for competition
- Sector
- Health & social care · Health services (CPV 85100000)
- Region
- East of England
- Official notice
- 038517-2026 on Find a Tender
- Timeline
-
- Contract date27 Apr 2026
- Published28 Apr 2026Published 1 day after the contract date
Description
This is an award notice under the Health Care Services ( Provider Selection Regime) Regulations 2023 under Direct Award Process A. Contract is for 3 years. Start date 1 May 2026. Smoking remains one of the most significant modifiable risk factors for morbidity and mortality. Local commissioning priorities emphasise the provision of evidence‑based, accessible, and diversified stop‑smoking interventions, including non‑pharmacological options for individuals who may not wish to use or do not respond to medication‑based treatments. To ensure best practice and alignment with national guidance, the service specification requires a NICE‑endorsed behavioural (CBT‑type) intervention capable of supporting a wide range of smokers, including those less likely to engage with traditional pharmacotherapy‑dominated pathways. Additional information: This is an award notice under the Health Care Services ( Provider Selection Regime) Regulations 2023 under Direct Award Process A. Direct Award Process A …
About the supplier
Allen Carr's Easyway (ACE): every public contract they have won, plus their Companies House record (company 02423347).