Contract award · 17 Aug 2026

Qualitative Research and User Experience

NS&I awarded “Qualitative Research and User Experience” to Thinks Insight and Strategy (Britain Thinks) Limited for £1m. Awarded without open competition.

No competitionBusiness servicesLondon

Awarded without open competition

Awarded without open competition. The buyer went directly to one or a few suppliers instead of advertising the contract. Procurement rules allow this only in specific cases, such as extreme urgency, when only one supplier can do the work, or for call-offs from an existing framework.

What “without competition” means

Key facts

Buyer
NS&I · Ministry or any other national or federal authority, including their regional or local subdivisions
Value
£1,000,000
Procedure
Award procedure without prior publication of a call for competition
Sector
Business services · Market research services (CPV 79310000)
Region
London
Timeline
  1. Contract date17 Aug 2026
  2. Published19 Aug 2026Published 2 days after the contract date

Description

Agreement to conduct Qualitative Research and user experience. Additional information: Spend is estimated over 4 years and not guaranteed. This will be an "as and when required" payment mechanism.

About the supplier

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