Contract award · 27 Mar 2024

Experian data licence 2024-27: Mosaic segmentation data, Household Income and Property Price data

Cumberland Council awarded “Experian data licence 2024-27: Mosaic…” to Experian Ltd for £29,055. Awarded without open competition.

No competitionIT servicesNorth West

Value £29,055
WinnerExperian Ltd

Awarded without open competition

Awarded without open competition. The buyer went directly to one or a few suppliers instead of advertising the contract. Procurement rules allow this only in specific cases, such as extreme urgency, when only one supplier can do the work, or for call-offs from an existing framework.

What “without competition” means

Key facts

Buyer
Cumberland Council · Regional or local authority
Supplier
Experian Ltd
Value
£29,054.70
Procedure
Direct award
Sector
IT services · Data analysis services (CPV 72316000)
Timeline
  1. Contract date27 Mar 2024
  2. Published2 Jan 2025Published 281 days after the contract date

Description

Mosaic (geodemographic / socioeconomic segmentation data): Customer segmentation data are required to allow considerations to be made about how people in different catchment areas might think or behave; this helps to shape how services can be designed to meet their needs, how best to engage and get key messages across to them. Household income data: Gross annual household income data are used to complement other local data to support a wide range of needs including Strategic Housing Market Assessments, Local Plans, Joint Strategic Needs Assessments and Home Upgrade Grant assessments. Household income data are an essential evidence base as a measure of poverty. Property price data: House price data are used with gross annual household income data to calculate housing affordability ratios; this is essential for Strategic Housing Market Assessments. Data are also used to set and update Affordable Price Caps for discounted sale schemes.

About the supplier

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