Procedure
Procedure as published: Other - Regulation 72 modification.
Key facts
- Buyer
- Sheffield Hallam University · Body governed by public law
- Supplier
- Hybrid News Limited SME
- Value
- £1,000,000
- Procedure
- Other - Regulation 72 modification
- Sector
- Business services · Advertising and marketing services (CPV 79340000)
- Region
- Yorkshire and the Humber
- Official notice
- View on Contracts Finder
- Timeline
-
- Contract date23 Jun 2025
- Published27 Jun 2025Published 4 days after the contract date
Description
Regulation 72(1)(b)(ii) modification to extend the contract beyond its original term, as the University considers a change of contractor would cause significant inconvenience or substantial duplication of costs during key media campaigns relating to summer student recruitment and clearing. The increase in price does not exceed 50% of original contract value and is for a period of 8 months to allow a PA 2023 compliant procurement process to take place. The University has published a UK3: Planned Procurement Notice stating its intention to compete the ongoing requirement in the near future. This is published under notice identifier: 2025/S 000-025017. The University requires a media planning and buying agency to assist in achieving its strategic marketing and student recruitment objectives, which include: - delivering student recruitment success and engagement across pre-applicant, applicant, student and alumni audiences, in line with academic and financial targets globally, - raising t…
About the supplier
Hybrid News Limited: every public contract they have won, plus their Companies House record (company 06993551).