Contract award · 26 Feb 2025

BFI Audience Insights Research - AWARD

BFI awarded “BFI Audience Insights Research - AWARD” to Morris Hargreaves McIntyre for £140k on 26 Feb 2025.

Research & developmentLondon

BuyerBFI
Value £140k

Open competition

Open procedure: the contract was advertised and any supplier could submit a bid.

Key facts

Buyer
BFI
Value
£139,960.60
Procedure
Open procedure
Sector
Research & development · Research and development services and related consultancy services (CPV 73000000)
Region
London
Timeline
  1. Contract date26 Feb 2025
  2. Published26 Feb 2025Published the same day

Description

The BFI regularly conducts research amongst its constituent audiences and consumers in order to measure and evaluate reach and diversity. We are seeking to appoint a supplier to manage a research programme with multiple outputs over two years into the audiences who engage with the BFI's public offer. This should encompass a quantitative tracking survey that will provide key metrics on audiences across numerous different BFI touchpoints, and options to add on additional qualitative 'deep dives' into particular areas of focus that need more analysis. The touchpoints are a mixture of digital and in-person experiences. A key outcome of this research is to understand the audiences both in-person and online and how they differ.

About the supplier

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