Contract award · 12 Jan 2026

Research into attitudes towards offensive language on Television, including Video-on-Demand services and Radio 2025

Ofcom awarded “Research into attitudes towards offensive language on Television, including…” to Ipsos UK for £198k on 12 Jan 2026.

Business servicesLondon

BuyerOfcom
Value £198k
WinnerIpsos UK

Procedure

Procedure as published: Other - Mini Competition via Ofcom Market Research Framework Agreement.

Key facts

Buyer
Ofcom · Body governed by public law
Supplier
Ipsos UK
Value
£197,520
Procedure
Other - Mini Competition via Ofcom Market Research Framework Agreement
Sector
Business services · Market research services (CPV 79310000)
Region
London
Timeline
  1. Contract date12 Jan 2026
  2. Published11 Mar 2026Published 58 days after the contract date

Description

Mixed methods research to provide Ofcom with an updated understanding of audience attitudes towards the acceptability of offensive language/ gestures in programmes on TV, radio and accessed through video-on-demand services.

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