Contract award · 18 Jun 2025

Adults and Teenagers News Consumption Surveys

Ofcom awarded “Adults and Teenagers News Consumption Surveys” to Critical Research Ltd for £693k on 18 Jun 2025.

Business servicesLondon

BuyerOfcom
Value £693k
WinnerCritical Research Ltd SME

Competition with a shortlist

Competitive procedure with a selection stage: suppliers were shortlisted before being invited to bid.

Key facts

Buyer
Ofcom · Body governed by public law
Value
£693,106
Procedure
Call-off from a framework agreement
Sector
Business services · Market research services (CPV 79310000)
Region
London
Timeline
  1. Contract date18 Jun 2025
  2. Published3 Feb 2026Published 230 days after the contract date

Description

The primary objectives of this survey are: - To continually inform Ofcom's understanding of news consumption and attitudes across the UK, and within each UK nation. - To inform Ofcom's current regulatory duties, including those relating to Purpose 1 of the BBC Charter and Agreement, and ongoing policy work. To ensure the News Consumption Survey continues to function as a robust single source of news consumption among adults and teenagers across the UK. Our specific objectives are: - To continually measure the use of news providers and news services across platforms (TV, VoD, radio, audio, online, print) - To provide an accurate measure of the use of online intermediaries for news (social media, search engines and news aggregators) and direct access through online sites - To understand overall attitudes towards, and perceptions of, individual news providers and news hosting services, in particular metrics such as trust, accuracy, impartiality and high quality. - To understand the impor…

About the supplier

More from Ofcom

All contracts

More won by Critical Research Ltd

All contracts

Recent business services contracts

Sector overview